Back to Basics! Strategy summarises the thoughts
of strategists, like Sun Tzu, Machiavelli, Von
Clausewitz, Mao ... Also great thinkers, like Charles
Darwin and John von Neumann.
The aim is to give you the essentials for a sanity
check on your strategy; to give you the Really
Big Picture. This booklet is about the wood, not
the trees – a quick read of no more than fifteen
minutes.
We get inundated with information and opinions.
I believe that we get clarity by going back to
basics, by cutting out the clutter and focusing on
what is absolutely essential. It is by un-learning
that we sometimes learn best.
Publication Date: 2003
Author (s): Du Plessis, B
Format: Softcover